(All submissions should include, but are not limited to the followings)
1. Strategy
⑴ New Theory, Method, Technology of Strategy
⑵ Strategic Management Tools and Application Analysis
⑶ Strategic Risk Management
⑷ Global Strategy and Local Risk
⑸ Strategic Leadership
⑹ Regional Economic Strategy and Sustainable Development
⑺ Traditional Chinese Thought and Strategic Management
⑻ Strategic Management under the Global Economic Crisis
⑼ Internet and Strategic Management
⑽ Research on the Strategic Management of Nonprofit Organizations
⑾ Strategic Management Practices
2. Marketing
⑴ Marketing Models and Case Analysis
⑵ Research on Consumer Behavior, Customer Satisfaction Model and Customer Loyalty
⑶ Marketing Channel Development, Design and Management
⑷ Strategies on Product Brand, Package, Retail, Pricing, Distribution and Promotion
⑸ Integrated Marketing Communications
Important dates
Submission Deadline: Oct. 12, 2011 Acceptance Notification: Nov. 05, 2011
Registration Deadline: Nov. 19, 2011 Conference Date: Dec. 29-31, 2011
Contact Information
Ms Wang
Tel: +86-10-52571942 E-mail: icsm2011@163.com
Official Website: www.csm-conference.org
(Please refer to the website for specific information about the conference.)